A Mall is a place where businesses and community organizations
pool together resources to establish identity and residence, to gain exposure,
develop a clientele, and provide an outlet for products and services. Meanwhile,
reducing expenses in security, advertising, accessibility, comfort and a warm
welcoming environment for patrons.
The Mall can also serve as a vehicle for businesses to promote neighbor businesses
through cooperation and shared customer traffic.
The FL-Mall, a cyberspace mall, provides all the advantages and benefits of a real
world mall, with the added advantage of providing an inexpensive testing ground for
new products without the typical expenses of shelves, space, samples, etc. Utilizing,
instead, pictures, sounds, and product descriptions.
Shopping on the Internet also enjoys the dynamism of e-mail, downloading of pictures
and in some cases, (such as music, software, books, etc.) samples which can
be obtained almost immediately. In short, e-commerce provides great convenience
for shoppers and great opportunities for businesses to make their products known
and quickly obtainable to a potentially larger customer base.